The “Go-Giver” Approach to Business

The “Go-Giver” Approach to Business

Jan 31, 2010

I just finished a most enjoyable short story called “The Go-Giver” by Bob Burg and John David Mann.  Have you read it?  It is “a little story about a powerful business idea,” according to the authors, one that redresses the imbalance between giving and receiving in today’s corporate world by giving new relevance to the old...